Monday, 30 August 2010

The Mist

Case 39



The genre of this film, although it is a thriller, it includes other refrences. It starts of as normal trialer, although as it progresses we see unreal things. This as a whole in a way spoils the trailer. the first minute builds tension and we understand teh extent of the film, including her job and the problems with the parenta and the child. However the ending is unusual and alos some what confusing.

The cuts of the trailer become quicker throughout, which is simular to many other trailers, however the trailer also, simular to the strangers, has the odd long hold shot, which is also uncomfortable uncomforable.

The target audience would be aimed around 16-25 year olds, however because of the certain characted featuring, including renee zellweger and Bradley Cooper, this could attract a niche audience.

The Stepfather




The genre of this film, is not clear from the beginning, we see a normal family life, in the first 40 seconds we understand the whole situation, and the music is an upbeat song, which suggests that this is not a thriller, however there is a sudden cut of music and the music becomes much more tense and the cutes become quicker. By the end of the trailer the cuts are quick and the sound is tense.

Conversations between characters gives us the majority of the information, the trailer gives near to the full extent of what happens, just in the trailer, this although builds tension, however shoes too many vital shots in the 2 minutes. However, because of the good reviews, it meant that on the release date the word of mouse was much more popular, and well known.

The way's in which the trailer firstly starts not as a thriller, but climatizes as one in the end, in the way that the beginning is introducing the characters and the settings etc, and then it leads on with everything including lighting, sound and editing becoming much more tense ad dramatic. But also is not dramatic throughout, differs from the way in which i am planning my trailer. the dramatic scenes are built up, which is simular to mine however in this particular trailer the building time is much onger than i anticipate mine to be. However, the dramatic scenes towards the end, with the quick cuts and up tempo yet dark music and sound effects are exactly the way in which i imagine a trailer in the genre if a 'thriller' to be like.

Friday, 30 July 2010

When a Stranger Calls



The genre of this film, is immedietly introduced, from the scenes and music it is shown automatically. There is classic, tense music from the beginning, however the first couple of shots, for instnace of the car, are as if they are being watched, the shots are slow and eary, which all helps to introduce to the genre.

teh storyline and the information, is all given through the converstations throughout the trailer, not only on teh phone but to here dad in the car, and also to the parents of teh children. The idea of her being watched thorughout the converstaions all adds to the storyline, and goves us a big idea as too the ending of the film.

The way in which the trailer feels tense form the very beginning, appeals to me in ternms of my trailer. Also, although there are other characters, in a way only having one main character, gives the film something different, as although in the edn in the majority of trailers, the person ends up by themselves, starting with one, makes the girl already feel in more danger. This also appeals to me in my trailer, although within the trailer, a lot of the film is given away within the two minutes.

The target audience is also simular to mine as thrillers generally are all aimed at a younger audience.

Inception

What cinematic techniques are used to establish mood and tone?

The film establishes the mood and tone, from the very beginning of the trailer, this is done by the use of leanordo decaprio’s voice over, and also the tense music immediately introduced. The darkness of the beginning shots are contrasted with the brightness of the beach all of these thing help to enhance the tense mood of the trailer. However as it progresses our attention is more focused on the visuals of the multiple dreams we are shown. The mysteries of the entire trailer leave us asking questions about what the whole thing is about, this adds to the tension in a way.

How does the trailer establish genre?

The trailer establishes genre similar to the way in which it establishes mood and tone. The tense music suggests progression and helps to build up the tension. The low voice of Leanardo Decaprio, this gives us a greater understanding of the film. However because of the many different scenes used in the film, the specific genre is complicated, as there is action, thriller, and also romance.

How does the trailer establish the themes and narrative?

The use of a voice over, gives us clues about the film, this and the special visuals give us little to understand about the film. However the showing of different conversations show from throughout the film, give us more information and a greater understanding, however there is still a lot to understand from having only watched the trailer.

Who is the target audience and how is this audience targeted in this trailer?

The target audience is much more varied rather than the average and norm target audiences from roughly 16-25. Here because of the characters and the effects this is a much wider audience. The niche audience is probable to be people who are experts and big fans of special effects and care a lot about the visuals, this is similar to film like Avatar.
Also the strong word of mouth spread and the great reviews as the film came out, made the film that much more popular with all ages.

What is the reason/ effect for using the director's name and previous work?

The Dark Knight, profited very well in all areas, including box office, DVD sellings, and also with all the special effects DVD’s and the merchandise. This therefore would encourage and persuade people to go and see the film, as it is more likely to be a better and more interesting film, if the directors pasts films are good and have done very well.

Boy Called Dad

At the beginning of the trailer, it obviously shows the young boys difficult current life, also shows how he is troubled. It starts by setting us with the relationship he has with his father, ‘You said you would meet me…’ this is what the boy said to his father, which also obviously shows how him and his father do not have the strongest connection. However as the trailer continues, it is clear that they have some kind of bond, which develops throughout.

Throughout the first shots in the trailer, we are given a great understanding of the boy’s life, that he has had a hard and troubled upbringing, he has runaway form home, and he seems angry and this is shown to us through when he smashes the car, and also through the words that his mum speaks over the camera work. We then find out, how he has a baby, although is not involved in his life at all as he does not even know her name.

The sad clips that continue to move us throughout the trailer are contradicted by the upbeat music in the background. This makes the trailer sad and yet happy at points, especially happy as we see the strengths of the boys relationship with his father and his son. The weaknesses although are also shown, also within the relationships between the boy and his father, and also his son.

The boy, is shown in a young way, we see him desperately thriving for a relationship with his father, and yet at the same time, we see him trying to also build a relationship with his son.

The soundtrack to the trailer, although in some ways contradicts the filming, it also fits in the way that the lyrics suit the story of the film. Both the meanings are very similar.

Winter's Bone Trailer

The music in the opening sequence seems out of kilter with scene before us. We realise immediately that we are looking at an environment which has a bleakness about it. The scene also suggests poverty, this from the look of the house and it's surroundings. The relationship between then main girl and the two younger children is not immediately clear.

The light is low and this gives the viewer a sense that the film is likely to be bleak and unrelenting. The camerawork is relatively simple in the selection of shots, but mixes between black and white and a series of very 'washed out' colours. There are no vibrant colours at all. This enhances the sense of struggle that the main character - the older girl - is likely to endure. The camerawork juxtaposes the apparent innocence of the children through long shots of them on trampolines and among bales of hay with close-ups of more sinister characters encountered by the girl as she seeks her father.

The structure of the trailer, in a way, tells the story though, in common with many other trailers, there is little detail. The trailer starts with unusual music which almost contradicts the clips we are seeing. This opening sequence is simply setting the scene and introducing us to the lifestyle of the family. Then the change in music could suggest a change in their life, as the cop turns up. The music becomes serious and much more tense and this begins to build up tension. As the sequence continues the music becomes more upbeat as we find out that little bit more. These end clips start to bring the story together, however the extract ends with the viewer understanding enough to what is going on, but still leaving a series of unanswered questions.

The end whisper by the woman not only certifies the specific genre of the film, and shows the tense atmosphere, it also suggests that there is a very dramatic ending, as this is the last memory of the film that we are left with.

The grammar of the trailer makes clear that this is a tense and scary film. The editing is tight and 'choppy'. The second shot, of the girl quite innocently chopping wood immediately adds to the sense of something sinister. The trailer - and therefore the film, we presume - builds to a climax, leaving open the central question of whether the girl finds her father. The shot editing gains speed towards the end of the trailer, building up suspense in layers. It is likely to be of special interest to 16-25-yr-olds. So the key selling point is the thrill and tension and the audience desire to answer the question: what happened next?